Popular social-media and social-gaming companies, namely Facebook, Twitter and Zynga, have upped the ante on starting salary and bonus offers for tech engineers, reports the Wall Street Journal. Great news for all of those brainy, software engineers but not so great for small Silicon-Valley Internet start-ups who don’t have quite the same resources (i.e. funds from wealthy investors) to be competitive in the tech “talent war”.
Online real-estate brokerage Redfin Corp. is familiar with the talent war taking place among Internet companies. Redfin Corp., like many other companies in the on-line business, is quickly realizing attracting the best and brightest engineers comes at a price, a rather hefty price. Redfin told the Wall Street Journal:
It has recently been up against salary-and-bonus offers of $100,000 to $150,000 a year for new college grads from social-gaming start-up Zynga, among others—far above the $80,000 or so a year Redfin would normally offer.
With investors eager to buy a piece of their rapid growth, Facebook, Zynga and Twitter have been heavily recruiting with robust job offers, raising the compensation bar for others start-ups.
Rich Skrenta, CEO of Blekko, a search-engine company in Redwood Shores, Calif faces this dilemma, telling the Wall Street Journal:
“We have people who walk in through the door and they like what we’re doing, but they’ve already got four offers from big companies. A significant fraction of them go elsewhere. …They’ll say, I like what you’re doing, but I’m going to Twitter or Facebook.”
With these kinds of potential staring salary offers and aggressive recruiting, who’s to blame the engineers for saying, let the talent wars rage on!

